As Halloween draws near, a new study by the Taffy Shop has uncovered the favorite Halloween candies across the United States. The study identifies the top candies by state by analyzing online search trends, giving insight into regional preferences. While classics like Snickers and Reese’s Cups continue to dominate, the study shows a growing appetite for chewy and sour candies.

State-by-state map showing the most popular Halloween candy in the U.S. based on online search trends, created by Taffy Shop.

The results showcase surprising preferences, with some states leaning toward fruity options, while others remain loyal to traditional chocolates. By tracking search volumes, the Taffy Shop has mapped out each state’s top Halloween candy, giving candy lovers a better understanding of the country’s sweet tooth during the spooky season.

Most Popular Candy State by State

1. Alabama: Snickers
2. Alaska: Swedish Fish
3. Arizona: Reese’s Cups
4. Arkansas: Twix
5. California: Sour Patch Kids
6. Colorado: Milky Way
7. Connecticut: Kit Kat
8. Delaware: Starburst
9. Florida: Reese’s Cups
10. Georgia: Skittles
11. Hawaii: M&Ms
12. Idaho: Candy Corn
13. Illinois: Kit Kat
14. Indiana: Snickers
15. Iowa: Reese’s Pieces
16. Kansas: Hershey’s Bar
17. Kentucky: Milky Way
18. Louisiana: Sour Patch Kids
19. Maine: Starburst
20. Maryland: Twizzlers
21. Massachusetts: M&Ms
22. Michigan: Reese’s Cups
23. Minnesota: Skittles
24. Mississippi: Butterfinger
25. Missouri: Twix
26. Montana: Candy Corn
27. Nebraska: Milky Way
28. Nevada: Sour Patch Kids
29. New Hampshire: Snickers
30. New Jersey: Reese’s Cups
31. New Mexico: Twix
32. New York: M&Ms
33. North Carolina: Skittles
34. North Dakota: Reese’s Pieces
35. Ohio: Reese’s Cups
36. Oklahoma: Snickers
37. Oregon: Sour Patch Kids
38. Pennsylvania: Hershey’s Bar
39. Rhode Island: Kit Kat
40. South Carolina: Twix
41. South Dakota: Candy Corn
42. Tennessee: M&Ms
43. Texas: Skittles
44. Utah: Reese’s Pieces
45. Vermont: Starburst
46. Virginia: Reese’s Cups
47. Washington: Sour Patch Kids
48. West Virginia: Butterfinger
49. Wisconsin: Kit Kat
50. Wyoming: Candy Corn

Whether you’re stocking up for trick-or-treaters or looking to satisfy your own Halloween cravings, this study offers a fun look into what treats are trending across America.