Those heading out to the movies to see Venom, Halloween, or any PG-13 and R-rated films this October will be greeted with a riveting, communal AR experience. It will begin on the big screen during the Noovie pre-show about 20 minutes before the feature film starts, and will extend off the screen moviegoers using the [...]

Krikey, an Augmented Reality (AR) mobile gaming announced today its partnership with Sony Pictures Home Entertainment for a Goosebumps 2: Haunted Halloween AR takeover. Krikey will bring the Goosebumps villain, Slappy the ventriloquist dummy, to life with three AR games, with the first game, Trap Slappy Challenge, launching today. The two additional AR games are [...]

Cortina Productions will host multiple on-site prototype demonstrations to showcase the possibilities of Augmented Reality (AR) technology in museums. Working with existing exhibits at the Bullock Texas State History Museum and the LBJ Presidential Library during the 2017 SXSW Interactive Trade Show (March 12-15), Cortina Productions will deploy Microsoft HoloLens hologram headset technology to activate [...]